Catalog Hager 2024

The German company Hager Group is included in the TOP 500 largest family-owned enterprises in Germany according to the Die Deutsche Wirtschaft magazine. It specializes in the production of various electrical equipment for residential, commercial and industrial buildings, being one of the world leaders on this market. Much attention is also paid to systems for electric vehicles, as well as technologies for smart homes and energy efficiency. In addition to the main brand, Hager also owns such trademarks as Berker, Bocchiotti, Daitem, Diagral, Elcom, E3/DC and some others, also linked with electricity. In addition to the production of goods, services are provided for installation of equipment and design of electrical systems.

The history of this company began in 1954, it was founded by Peter Hager, as well as his sons – Oswald and Hermann Hager (it should be noted here that Hager remains a family business to this day). By taking out a loan, entrepreneurs acquired the production capacity of a previously closed enterprise, personally taking part in its subsequent restoration. In 1955, the company Hager oHG Elektrotechnische Fabrik was officially registered, the first products of which were switch boxes. It is also launching the production of various components commissioned by third-party manufacturers, such as Remington, whose electric razors and clippers are well known to consumers to this day. In 1962, the company gained a foothold in the French market. And in 1957, the first Hager logo appeared – in 1970 it took on its modern shape and has not changed since then.

The further history of the manufacturer is a continuous expansion of sales markets, the absorption of competitors from other countries and successful advertising campaigns that attracted consumers with their unusualness. Regarding the latter, it is worth noting that the owners of Hager decided that although they deal with electrical products, which are often perceived as something very serious, the marketing could well contain elements of humor and even be risky, which paid off. Naturally, the company was also constantly expanding its product range, adding new solutions to it – today about 6% of revenue is invested in research and development, the number of patents received has already exceeded 3000.