Sony XR-65X90K 65 "
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Sony XR-65X90K 65 "
Screen:65 ", 3840x2160 px, 120 Hz, FALD
Picture:4K upscaling, HDR, colour enhancement, brightness enhancement
Multimedia:T2 tuner, Google TV, Wi-Fi, LAN
Controls:voice, assistant
All specifications
Specifications XR-65X90K
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The information in the model description is for reference purposes.
Always clarify the specifications and configuration of the product with the online store manager before purchasing.
Catalog Sony 2025 - new arrivals, bestsellers, and the most relevant models Sony.
Always clarify the specifications and configuration of the product with the online store manager before purchasing.
Catalog Sony 2025 - new arrivals, bestsellers, and the most relevant models Sony.

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Decoding Sony TV Model NumbersFeatures of marking, decoding of symbols and general standards of Sony TVs
Buy Sony XR-65X90K 65 "
All prices 9 →Телевізор Sony BRAVIA XR Full Array LED 65X90K (XR65X90KR2) XR65X90KR2 | 57 999 ₴ | ![]() | |||
Sony XR-65X90k | 43 590 ₴ | ![]() | |||
Sony XR-65X90K | 43 999 ₴ | ![]() | |||
LED телевізор Sony XR-65X90K 65 cali 4K UHD | 80 385 ₴ | ![]() | |||
LED телевізор Sony XR-65X90K 65 cali 4K UHD | 82 752 ₴ | ![]() |
4 more offer(s)
The picture on modern Sony televisions is something incredible! It works excellently with the Playstation 5, featuring VRR, ALLM, 120hz, HDR. With every new game, you get a sea of aesthetic pleasure. Highly recommended! For a long time, I was observing and carefully comparing different models. And I came to the conclusion - you need to compare the picture in person. Marketing videos and internet information are one thing, but the real picture is something entirely different. Local dimming truly makes a difference, the contrast is very high. This model accurately reproduces real colors, just as we see them, rather than an oversaturated picture like some others. By the way, auto settings are an absolute delight. Anytime you turn it on, you get a wonderful picture, whether it's sunlight coming through the window or the dark of night. Everything is always perfectly visible! You'll need a minibus to pick it up from the store, it's a 155cm box, and it should preferably be transported upright... ![]() |
I was choosing between the SONY OLED XR-65A80K and the Sony XR-65X90K. Thankfully, these two TVs were placed next to each other in the store. The first one was one and a half times more expensive. I played the same 4K YouTube video of parrots and other jungle creatures simultaneously and started testing. The picture on both is phenomenal, like a promo picture on a Samsung)), but in this particular TV, in my opinion, it still more closely resembles a real-life image than the OLED. I don't understand the obsession many people have with perfect black, when it's practically non-existent in life. I haven't heard of people rushing to optometrists with the issue that their eyes don't perceive perfect black..)) Perfect black shadows don't exist, especially in broad daylight, as OLED TVs depict. There's no point in discussing the color, brightness, and contrast of an LED TV when everything is perfect. One might even say, just like in life. But the 4K picture level on this TV is already better than what we see in reality... on default settings. I was worried that at 65 inches from 3.5-4 meters, pixels and such might be visible. But you can really get this TV in 75 or 85 inches for such a short distance, it's that good. As for the menu, it's similar to Philips, but slightly less convenient... Otherwise, everything "flies," everything is good, and it's just a matter of getting used to it. I spent a long time looking for Google Play to install apps, but it turned out to be in Settings for some reason. The sound is not bad. There are additionally two speakers on the sides, and they are located closer to the top edge of the TV, which creates a more atmospheric sound, but naturally, the power is not enough. The lower price and more realistic picture on this TV won me over more. At home, without outside noise and spotlights, the TV revealed itself even better. In all fairness, the sound on OLED is worth mentioning. It comes from the vibrations of the OLED monitor. This provides a phenomenal sense of reality. The sound comes from the mouth of the speaker, and it's noticeable. It's unusual to hear this from a TV. It's unlikely that a 5.1 system can simulate something similar. In real life, there aren't those basses and that volume that these systems create. I would love sound like that in an OLED..)) ![]() |
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Sony XR-65X90K configurations
Price for Sony XR-65X90K | ||||
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![]() | Sony XR-55X90K 55 " | from 44 999 ₴ | 1 offer | |
![]() | Sony XR-65X90K 65 " | from 43 350 ₴ | 9 offers | |
![]() | Sony XR-75X90K 75 " | from 64 860 ₴ | 6 offers | |
![]() | Sony XR-85X90K 85 " | from 80 760 ₴ | 2 offers |
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